Editorial

Around this time, but 5 years ago, the first group of Emprendedoras de la Belleza graduated. We started alone, financed by some friends, the support of Invecapi, Dinora (who had been our student in entrepreneurship), and the Monteavila University, where the final act took place. The great intuition of the Emprender 360 model was being polished and we had the desire and the wish that this profession would have a positive impact on the lives of many people.

From that moment on, it has not been an easy road, but to see how the last cohort of these entrepreneurs was achieved together with the JW Marriott, the impact we have had throughout the country with the instructors of our friends from the Venezuelan Association of Catholic Education (AVEC); that our graduate, Mafalda, is teaching classes together with experts from L’Oréal is, at least, to begin to see a possible country.

All this has been thanks to the meeting of people we have discovered along the way and who have joined us in this great intuition, who share our vision and understand the role that each one of us has to play in life. This is the case of all our friends at L’Oréal, with whom we have gone beyond the classic relationship between a company and an NGO, taking it to the level of building a common and complementary strategy to achieve beauty for the future.

The same could be said of Ford Motor de Venezuela, with whom a new cohort of the Driving your future diploma course was completed, and with whom we are dreaming much more in favor of young people who have not had the opportunity to be trained in trades in our country.

Driving a beauty for the future of the country: that is what we are doing in a complicated reality full of challenges, a future that is possible because we are seeing it in the present.

And just as I saw my friend Louis Langrée conduct the Cincinnati orchestra, it is only possible to generate beauty, like the sound of great musical work, if each one understands his role, if each one is attentive to intervene when and how it is his turn, without occupying the spaces of others. This will produce the beautiful harmony that can continue to inspire us to be protagonists of the common good.

Alejandro Marius
Graduates were trained in social responsibility

Belleza Responsable (Responsible Beauty) was the workshop held on October 5 at the Impact Hub Caracas for graduates of Emprendedoras de la Belleza – Belleza Por Un Futuro and Emprendedoras del Chocolate (Beauty Entrepreneurs – Beauty For A Future and Chocolate Entrepreneurs)  of Trabajo y Persona. It was led by Illiana Muñóz, Social Responsibility Manager of L’Oréal Venezuela, who instructed 21 graduates in Corporate Social Responsibility, entrepreneurship, and types of entrepreneurship in the beauty area. This is the first time that a L’Oréal volunteer provides training to the different Trabajo y Persona programs.

Workshop: Give beauty to your numbers

On October 27, the workshop Dale belleza a tus números (Give beauty to your numbers) was given by Gabriel Peñaloza, a volunteer from L’Oréal Venezuela, to graduates of Emprendedoras de la Belleza – Belleza Por Un Futuro (Beauty Entrepreneurs – Beauty for a Future). The workshop was held at the JW Marriott with the participation of 12 graduates, who received training in budgeting, fixed costs, variable costs, inflation rate, among others.

Trabajo y Persona participated in a conference held by cocoa exporters


On October 29 Trabajo y Persona met with producers, artisans, and neighbors of Patanemo Bay, located in the State of Carabobo, with the intention of promoting practices to improve cocoa production in the coastal region. The activity was organized by Agrotrading Import, C.A., a Venezuelan company dedicated to the export of agricultural products such as coffee and cocoa; and included the participation of Biotecfar, C.A., Bombok2, C.A. (a venture of graduate Emma Torrealba), and Procesadora y Escuela Kkao Real, C.A. 

Work and Person trained AVEC trainers

14 trainers from the CECAL Fe y Alegría AVEC (Venezuelan Association of Catholic Education), from Aragua, Barquisimeto, Caracas, and La Guaira, were trained in the 3rd Encuentro Formación de Formadores (Training of Trainers Meeting) held from October 30 to November 3 at the facilities of L’Oréal Venezuela. The topics covered were: hair care, barbering, makeup, and intensive moisturizing, by experts such as Juan Aponte, trainer and makeup artist for Maybelline New York in Venezuela; and the graduates of Trabajo y Persona, Mariana Pérez (Mafalda) and Eiskel Jiménez.

Awakening Chocolate: the confectionery course for Montana Gráfica’s employees

From October 7 to 28, the basic chocolate course Despertando el Chocolate (Awakening Chocolate) was held for family members of Montana Gráfica workers and the surrounding community. It was held in Mariara, Carabobo State, with 18 participants, who received training from the Emprendedoras del Chocolate (Chocolate Entrepreneurs): María Cuyán, Marifé Mata, Marlene Briceño, Narciné Landaeta, Yasmíl Cortéz and Isaura Guerreo.

The fourth cohort of Conduciendo Tu Futuro (Driving Your) Future ended

On October 31, the closing ceremony of the fourth cohort of Conduciendo Tu Futuro (Driving Your Future) took place at the Ford Motor de Venezuela’s Ecosport Hall, where the participants received their certificates, as well as a recognition of the three best averages. The event was attended by representatives of Ford Motor de Venezuela, such as Salvador Lo Cascio, president of the company; and Patricia Fuentes, public relations manager of Ford Grupo Norte. On behalf of Trabajo y Persona, Mariloly Méndez, director of operations.

Emprendedoras de la Belleza (Beauty Entrepreneurs) – Marriott edition – presented their business plan

On October 31, the 13 participants of the Emprendedoras de la Belleza – Belleza Por Un Futuro  (Beauty Entrepreneurs – Beauty For A Future) program presented their business plan to a jury made up of Karin Granados, Gabriel Peñalosa, Anel Maldonado and Marielisa Méndez, representatives of L’Oréal Venezuela; José Hernández, manager of JM Marriott; and on behalf of Trabajo y Persona: Carlos Miranda and Alejandro Marius. The defense was carried out with the intention that the graduates start their entrepreneurship with viable strategies that will allow them to achieve their goals.

– The graduates of the fourth cohort of Conduciendo Tu Futuro (Driving Your Future), Nixon Pandare, and Ernesto Hernández, completed their probationary period at H Motores Naguanagua, authorized dealer of Ford Motor de Venezuela.
– Our Emprendedoras de la Belleza (Beauty Entrepreneurs) graduates, Mariana Pérez (Mafalda) and Eiskel Jiménez, were instructors at the 3rd Reunión Formación de Formadores (Training of Trainers Meeting).
Yani Colmenares, the trainer at CECAL Fe y Alegría Divina Pastora (Lara State), conducted the Barbering and Hairstyling course at her place of work, where she included Gloria Rattia, also a member of the Reunión de Formación de Formadores (Training of Trainers meetings), as a special guest.